In an interview for GamesBeat, Zynga's CEO Don Matrick gave a general and vague answer to an indirect question about YoVille.
GamesBeat: I looked at the YoVille decision, and that seemed to capture a lot of the difficulty of the business right now. You have an installed base of people who are used to games that are more historical.
Mattrick: We have a whole mix. The company started early inside of this category. We shipped lots of hits that people love. We appreciate our audience being engaged. We’re learning how to support and nurture different communities. At the same time, at a certain point in time, you have to move on to new products and new experiences. We’re trying to find the right balance with that.
I appreciate any consumer who gives their time and supports our products. We’re trying to always over-deliver value to them with everything we do.
The CEO did not comment on the negotiations with Big Viking Games.
Is this a hint that Zynga won't sell YoVille? Share your thoughts in comments.